The name Rock is thought to have originated from the rock quarry which was used as a source of ballast for sailing boats that had off loaded their cargo at Padstow Harbour. The quarry is now a car park. Rock is a very popular destination for the more affluent tourists and holiday makers.
There are several reasons why tourists are attracted to Rock, from the long fine sandy beach that, at low tide, continues round Brea Hill to the crescent bay at Daymer, to the vast range of water sports that are catered for. Not to mention the five star food and accommodation that can be found at Rock.
Rock has been referred to as 'Britain's Saint-Tropez'and the 'Kensington of Cornwall' due to its popularity with the very affluent and upper-class holiday-makers, including the third in the line of succession to the British Throne, Prince Harry and what the Daily Telegraph calls 'Hoorays'.
Popular names have also holidayed here. Affluent holidaymakers have made use of the nearby helipad. It is now home to some fancy boutiques and upscale restaurants.